The WI.DE. launch has been phenomenal so far and a trip like the one we did together with DT Swiss
and some selected journalist are highlights for me. After two year of hard work others have a chance to comment on what we have created. I mean, yes we like what we do but who say's that other people think the same?
It is always a good sign if nobody wants to give back the demos and is very disappointed if he/she has to do so.
So far, we still have only a couple of frames/bikes in our hands. This is hopefully gonna change soon. Hopefully? Today I had another small setback. It is something so stupid you don't know if you should cry or laugh:
So we spend a couple of 100'000$ in moulds and engineering and we spend almost 2 years of our time. We have thought 2-3 times before that we are at the finish line but this time we were sure. But guess what: now we are missing a stupid 5 cent cable insert screw that should delay another 3 weeks?!! I know that there are 3000 laying around somewhere. We will fix this one also and by end of this month we should have good stock in all our warehouses. It will only cost me another half year of my life but I make it happen, promised.
If I look at the beauty shots (ok they are not so beauty this time as the bike is dirty) I forget about the frustration of today even more that Magnus from roadbikeparty send me a preview link for a video he made during that trip. I will share the video link in the next and final blog together with the detail specifications...